Partner Newsletter – Edition #9

The German version of this blog entry can be found here.


Important information about the modifications of our interfaces

We inform you about important changes of our interfaces. Please read this carefully and adjust your current integration if necessary.
If you have any questions about the implementation we will be happy to assist you in the process.


We pull the plug on MOAPI v1 – new order API for idealo Checkout

We would like to use the first issue this year to inform you about an important announcement: There is a new order API for idealo checkout. Therefore the Merchant Order API v1 is gradually being switched off. It is planned that all MOAPI v1 users will switch to v2 by the end of the year. In the long run only MOAPI v2 will be supported. A migration for MOAPI v1 users is therefore necessary. With the major update of the Merchant Order API to version 2, idealo enables its merchants and partners to use idealo Checkout Payments. The following functionalities have been changed or added in the new API version.

  • Increased security via OAuth 2 authentication
  • Introduction of the new payment method idealo Checkout Payments
  • Triggering of customer refunds
  • Retrieving the order data multiple times
  • Unification of API parameters in wording and object assignment


You can find the whole documentation for the MOAPI v2 under this link


The creation of the required credentials for the Merchant Order API v2 as well as the provision of test orders and a sandbox will still take place in the merchant portal idealo Business.
For further questions concerning the migration to MOAPI v2, please contact the Partner Management team at


E-Commerce trends 2020: Millennials drive innovation

For the third time, idealo has surveyed Online-Shopper about the trends in e-commerce for the year 2020. What are the differences between the generations and how open-minded are customers in Germany towards new technologies?

In our survey with 1,076 participants, the 18 to 29-year-olds so-called millennials are particularly well ahead. 41 percent of them shop online once a week. In comparison: 30 percent of 30 to 39-year-olds and only 13 percent of 60 to 64-year-olds do so.

German online shoppers are mostly open to innovations such as voice commerce, augmented reality or alternative payment methods. However, consumers remain skeptical about the handling of personal data. Online customers have become more cautious, not least as a result of the amendment to the General Data Protection Regulation.

The importance of environmental protection and sustainability in e-commerce will continue to increase in 2020. 71 percent of those surveyed stated that they would accept a surcharge on shipping costs if the goods ordered were shipped in a climate-friendly manner. The subject of returns also occupies users with regard to the climate. 64 percent find it very practical to test ordered products and return them if necessary. Nevertheless, 57 percent of those surveyed said that they were reluctant to return products because this could harm the environment or the climate.

It remains to be seen whether the skepticism of online shoppers towards technical innovations such as voice commerce will continue in 2020. Online shoppers today are well informed about data protection, sustainability and convenience in e-commerce. Retailers should therefore react accordingly and adapt to the expectations of online shoppers.


Here you can find the complete study (in German)